Despite the best of intentions, some New Year’s resolutions can lead to costly mistakes. Ohio Attorney General Richard Cordray today warned consumers to read the fine print before purchasing a gym membership for 2010 or buying weight loss products online.

“Many of us make New Year’s resolutions to get in shape, lose weight or just live a healthier lifestyle,” Cordray said. “Unfortunately, slick advertising can sometimes get the best of well-intentioned consumers, who end up buying products they don’t need and signing contracts they don’t understand.”

Cordray said before taking advantage of a New Year’s deal, make sure you understand all the terms and conditions. Carefully read the fine print and specifically look for:
• Negative options: Negative option plans often begin when a consumer orders a “free” sample of a product or service online or in response to a TV ad. After the trial period ends, the seller automatically bills the consumer for additional products or services unless the consumer notifies the seller that he or she wants to cancel.
• Exclusions or limitations: Advertisements must list any material exclusions or limitations that apply to a sale. For example, an ad for a gym membership sale must list any enrollment fees, administrative fees or other costs associated with the advertised price.
• Length of a contract or membership: Under Ohio law, a membership to a gym, dance studio, diet center or martial arts school cannot last more than three years. If you sign a contract with one of these facilities, check the length of the membership. Check what term options are available. It may be beneficial to sign up for a shorter period of time.
• Cancellation policies: Consumers have three business days to cancel a “prepaid entertainment contract,” such as a health club membership or a prepaid diet plan. Cancellations must be in writing and postmarked by midnight of the third day.

For more consumer tips or to file a consumer complaint, contact Attorney General Cordray’s office at www.SpeakOutOhio.gov or (800) 282-0515.